Gold, Family, and the Art of Investing Wisely
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I grew up with the sound of tiny hammers tapping on gold. My dad—a second-generation jeweler—kept a jeweler's bench in his room, and to me, that was as normal as a nightstand or a lamp. He loved working with gold, and somewhere along the way, that love became mine too.

At first, gold was just part of my world: the jewelry gifts, heirlooms, and little treasures that marked birthdays or milestones. But as I got older, I realized something surprising—most families didn't grow up with gold in their lives at all. What felt ordinary to me was actually extraordinary.
From Jewelry to Investment
In my 20s, a family friend asked me to help run a gold-buying office. I was in college, so it started as a weekend job. But it quickly became more than that. For the first time, I was surrounded not just by rings and necklaces, but by gold and silver bars.
That's when I learned something that changed my perspective: investors weren't just buying shiny objects—they were using gold as:
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A shield against inflation
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A safety net when currencies wobbled
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A store of value that had stood the test of time
Fast Forward: Gold in 2025
Fast forward 10 years, and gold is no longer a quiet treasure. It's front-page news. As of October 1, 2025, gold has grown 45% in just this year—outperforming even big players like SPY and QQQ.
No wonder people keep asking me:
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"Have I missed the boat?"
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"Is it too late to start?"
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"How do I even buy gold?"
The short answer: you haven't missed the boat.
Big names like Goldman Sachs and JPMorgan predict that, given the current global economic and political climate, gold could hit $5,000 per ounce in the next 18 months.
So, Is Now the Right Time?
Yes. But with a little strategy.
Timing the market is like trying to catch lightning in a bottle—it's nearly impossible. Instead, think about buying in increments. If your goal is to own one ounce of gold this year, consider buying ¼ ounce every quarter. That way, you spread out the risk and take advantage of the natural ups and downs.
It's the same principle we teach our kids when saving: consistency beats perfection.
Why Families Should Care
Here's the heart of it: gold isn't just for big banks and billionaires. It can be a tool for everyday families too.
Think of it as:
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A hedge against inflation: Your dollars might lose value, but your gold keeps its shine
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A family savings tool: Just like a piggy bank, but sturdier
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An heirloom with purpose: A way to pass down both value and a story
That's why we started Gemma and Jules—to make gold accessible to families. Because whether you're raising toddlers, saving for college, or planning your retirement, everyone deserves to have a little shine in their savings plan.
Final Thought
If there's one lesson I've carried from my dad's jeweler's bench to today's gold charts, it's this: passion and practicality can go hand in hand. Gold is beautiful, yes—but it's also smart. And for families looking to build wealth across generations, it's a tool worth understanding.
So no, you haven't missed the boat. The gold ship is still sailing. The real question is—are you and your family ready to climb aboard?
✨ Stay tuned—this is just the beginning of a series where I'll break down gold investing for families and young investors in simple, practical steps.